Posts

Difference between Blogger and word press

Image
 Difference between Blogger and word press The main difference is that Blogger is a free, user-friendly blogging platform owned by Google with limited customization options, while WordPress is a more powerful and versatile platform with greater flexibility and control. WordPress offers a range of customization options and has a huge library of plugins and themes to choose from. However, it requires more technical knowledge to set up and maintain. Ultimately, the choice comes down to the user’s specific needs and preferences. What is Blogger ? Blogger is a free blog hosting service. It’s known for its simplicity and user-friendliness, making it popular among beginners. Since  Google owns Blogger, you only need a Google account to log in to your blog. It already includes a free Blogspot subdomain, so your blog address will be   www.yourname.blogspot.com . One account can create up to   100   blogs and store thousands of photos and videos. There are no limitations ...

What is Digital Marketing and Carrier scope in Digital Marketing.

Image
 What is Digital Marketing ? Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and 2000s. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly used digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of methods. Some of these methods include search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, and optical discs and games. ...

What is SEO and How does it works ?

Image
 What is SEO ? SEO stands for search engine optimization. SEO practitioners optimize  websites , webpages, and content to rank higher in search engines like Google. SEO is a set of practices designed to improve the appearance, positioning, and usefulness of multiple types of content in organic search results. This content can include web pages, video media, images, local business listings, and other assets. Because organic search is the top method by which people discover and access online content, utilizing SEO best practices, including on-page  optimization , is essential for ensuring that the digital content you publish can be found and chosen by the public, increasing your website’s organic traffic. On-page optimization helps improve search rankings and enhances user experience, which is crucial for maintaining high engagement and reducing bounce rates. How does it works ? When you implement an SEO strategy, you optimize your website to show up in the search engine re...